
DOVE MEDIA'S PATRIACH
About Us
World Dove Media PLC is a Christian family entertainment multimedia company with a focus to develop life changing media products on all platforms including satellite, cable, free to air and internet.
World Dove Media PLC is a Christian family entertainment multimedia company with a focus to develop life changing media products on all platforms including satellite, cable, free to air and internet.
PRODUCTS AND SERVICES
The company plans continuously to retain a solid leadership position in the marketplace as well as make a profit by providing:
* TV broadcasts through cable and satellite links
* TV broadcasts through Internet Streaming
* Digital and Analogue Production of Movies and Music
* Airtime sales to Ministries, Comedians, Sports organisations, Documentary producers
* Advert spots to all interested clients on flexible terms
* Produce special documentaries as requested by clients
Television Channels
Our television channels produce and broadcast religious sermons, ministry works, news, sports, movies, humanities, general entertainment, body and soul inspired programmes as well as programmes geared to showcase other areas of life. This functions primarily with a network of broadcast outreaches across the globe commencing initially from Nigeria. We connect through existing cable and Satellite platforms in order to reach out to the entire globe gradually.
Internet Streaming
Our internet streams enable customers to watch programmes interactively on their computers via the internet (www.dovevision.tv/livewebcast.php). It works easily and seamlessly on a broadband connection. We have commenced the live streaming of the Holy Ghost services at the Redemption camp since August 2007.
Dove Studios
With high demands for music, movies and other studio production works, we are well equipped to meet the demands of this teeming sector with world class equipment. We produce movies and music videos for artistes on demand.
One of our pioneer projects is the “DoveVision TV Channel”.
DoveVision is a Channel with a vision to bring “Three (3) dimensional television programmes via cable and satellite to the world”. Its primary focus is to broadcast wholesome entertainment, informative and inspiring programmes with high moral and Christian values that appeal to children, the youth and the elderly (TV in 3D). The Channel boasts of good quality programming on movies, sports news, talk shows, TV magazine shows and other inspiring and motivational programmes.
REACH
We currently broadcast into about one million homes all over Nigeria as we are on most of the major television broadcast platforms in Nigeria. We are on HiTV (Satellite Television), MyTv [View Africa Network] and also on the IPTV web portal, www.dovevision.tv.
We are seeking to constantly increase our broadcast platforms.
DoveVision is fully equipped with state-of-the art broadcast equipment and highly skilled personnel. In the past few months, DoveVision has successfully broadcast the Monthly Holy Ghost Services, the RCCG Annual convention, the Holy Ghost Congress and most recently, the Special Holy Ghost Service via our broadcast platforms both within Nigeria and internationally.
OBJECTIVES
We believe that by entering the market place first and by establishing quality programming contents, it will remain a leader in the broadcast industry in the nearest future. Our fundamental objective is to realize how we can impact the community that we do business in, knowing we will stand the test of time if the local residents approve and support our concept of broadcast.
We intend to penetrate the homes of all people with life changing programmes which are 3-dimensional in all facets. It is our objective to market truth-based ministries, provide first hand news and information and educate the children, adults and the elderly and to generally entertain the families with decent programming concept.
KEYS TO SUCCESS
Our key success factors include;
Maintenance of a reputable and untarnished reputation across the globe while running businesses.
Quality and socially relevant programme contents and appropriate time scheduling of the programmes.
Competitive pricing of airtime, advert spots, production, post production and studio time.
Excellence in fulfilling the promise- completely confidential, reliable, trust worthy experience and information.
Leveraging from a single pool of expertise into multiple revenue generation opportunities;
3-dimensional broadcast, global broadcast reach, market research and show case of young talents in arts, music, science.
OUR MARKET
The broadcast/media business around the world is quite competitive. Dove Media is working to constantly remain on top of rising and stiff competition. Dove Media’s focus is primarily on two markets within the industry, the Ministry Segment [charity organizations, NGOs and international humanitarian institutes] and the corporate commercial segment [banks, non-bank financial institutions, SMEs, real estate, and fashion houses].
These are Bishops, Seniors Pastors, Evangelists, corporate executives in charitable organizations and commercial companies, marketing managers, sales managers who are charged with giving international exposure to their various products and services.
With a launching platform of the entire followership of the Redeemed Christian Church of God which is over 10 million viewers on our channel on various satellite platforms, we are positioned to constantly expand our reach into the wider corporate and commercial business world.
MARKETING STRATEGY
Our end users [viewers] come from all walks of life, organizations different ages, race, male, female and all income levels. They can be local residents, international travelers, transiting from hotels to other forms of holiday sites. This is why our marketing plans by necessity consider viewership first before all other factors in putting programmes together. We are aware that content is king for any television channel properly so called and if it is fun, people will always stay tuned. Thus our main marketing strategy is that all people regardless of age or viewing taste can and will enjoy themselves when watching our channel.
In addition, we have built and firmly established our “direct to home” network around the Redeemed Christian Church of God’s membership.
We have developed a network grid format with family entertainment oriented programs that ensures that the TV is always on and at least one member of every household is tuned to the DoveVision channel.
We have built a large network across existing satellite platforms especially on the free to air platform- MyTv which ensures that the channel is easily accessible at no cost.
Building and perfecting our simulcast technology which ensures that no matter the time of day and the viewer’s location, the programme content of the channel is available on all platforms without any change in the broadcast schedule.